ASCRS Business of Refractive Cataract Surgery Summit
Course
A 18-Hour, In-Person Intensive Course
The ASCRS Business of Refractive Cataract Surgery Summit will help motivated practices increase adoption of advanced-technology IOLs by laying the business foundation and providing exclusive resources necessary for success.
The 18+-hour, in-person course will provide an in-depth understanding of the patient experience cycle at all stages of the refractive cataract journey—from the business to preop, intraop, and postop. Course attendees will also gain the extra confidence they need to meet patient expectations and optimize outcomes with advanced-technology IOLs through specific surgical pearls.
2025 BRiCS Summit Overview Schedule
Thursday, October 2Arrivals begin. Hotel check-in begins at 4:00 p.m.
Friday, October 3
9:30 a.m. Registration open
10:00 a.m. Exhibits open
11:30 a.m.–6:30 p.m. Sessions and networking
Saturday, October 4
7:00 a.m. Registration and exhibits open
7:15 a.m.–7:00 p.m. Sessions and networking
Sunday, October 5
7:15 a.m.–12:45 p.m. Sessions and networking
Departures Sunday afternoon. Hotel check-out is at 12:00 p.m.
Instructors
Vance Thompson, MD
Chair
William Wiley, MD
Co-Director
Dagny Zhu, MD
Co-Director
Patti Barkey, COE
Co-Director
Carrie Jacobs, COE
Co-Director
Richard Tipperman, MD
Program Committee
Jennifer Loh, MD
Program Committee
Blake Williamson, MD
Faculty
William Trattler, MD
Faculty
Nicole Fram, MD
Faculty
Jaime Johannesen
Faculty
Debbie Davis, COE
Program Committee
Matt Jensen
Program Committee
Session I: The Business of Refractive Cataract Surgery: An Evo- and Revo-lution
Advanced-technology IOL penetration hovers around 18%, but 45% of cataract patients are willing to pay for these implants. This is the opportunity! The question is how to close this gap. This session will detail why you should embrace premium refractive cataract surgery in your practice—and what it takes from the surgeon, staff, and patient to get there.
Session II: The Premium Practice Journey Preparation
As you embark on creating a successful refractive cataract practice, preparation is key. Learn the power of a premium practice, the impact of a team-first approach, and the marketing and development principles you’ll need to implement a new business plan.
Session III: The Patient Clinical Journey
Patients have increasingly high expectations, especially following a premium surgery. Understand the full patient journey and the art of making a confident recommendation that will fit your patients’ goals and lifestyle. Hear how to comfortably incorporate comprehensive patient education, selection, diagnostics, and delivery into your practice flow to exceed patient expectations.
Session IV: The Advanced-Technology Implant Surgery
An advanced-technology implant requires a flawless surgery to function optimally. This session will share surgical techniques and technologies to optimize implant centration and the patient’s vision in the short and long term postop.
Session V: Materials and Checklists for a Successful Premium Practice
This session provides a detailed guide that will help you implement the business of refractive cataract surgery, including customizable materials like patient forms, staff scripts, and checklists. You will learn how to educate your team, referring doctors, and community in a way that supports your premium practice. You will also enjoy exclusive access to these materials after the course as part of a robust resource library.
Session VI: Aftercare and the Postop Journey: The Keys to Success
Optimization doesn’t end after the surgery. This session will focus on the keys to long-term success with advanced-technology IOLs. Develop the skills to soothe frustrated patients following a premium implant, and learn how the tear film plays an important role in patient satisfaction.